Archive for December, 2010

Hyperpublic Xmas Invitational 2010

Posted on December 23, 2010. Filed under: Uncategorized | Tags: , |

If you worked here, you’d be participating in the most anticipated intraoffice pool tournament of the year today.  Our shit is so fun, make our shit your shit, quit your boring job and help us grow next year’s bracket from 6 to 32.  Happy Holidays!

 

 

 

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MICROSOFT…Vincent Chase…Hyperpublic

Posted on December 20, 2010. Filed under: startups, Uncategorized | Tags: , |

Hyperpublic is about to go live with a local experience that is going to change things.  From our secret loft in the meatpacking district, we have been mapping the DNA of your neighborhood. We’ve been quietly building something awesome, and in a few weeks we are going to be less quiet.  When that happens, we’ve got a lot of work to do.  We’re going to unleash a product that is going to make consumers swoon, and then, like all great products, we are going to need to claw our way toward distribution.  That’s where you come in!

You are:

– The most creative, intelligent, hard working, hustling, day 1 marketer in New York City.

– You have experience taking a consumer facing internet product from launch to 100K users and beyond.

– You are a user of contemporary internet products and understand their adoption curves.

– You are not afraid to market against the likes of Craigslist, Yelp, Milo, or Google.

– You are versatile.  As capable of executing on partnership marketing and guerilla efforts as you are familiar with demand side and self serve ad platforms.

– You are a doer, self starter, resourceful and hungry.  You require little to no direction in order to achieve your goals.  You demand and earn respect through performance and accomplishment.

– Like everyone on our team, you take extreme pride in your work and are motivated by personal excellence and achievement

– You are addicted to traffic and analytics

Seriously though, if you want to own this, be put in a position of extreme responsibility and visibility, and work along side really talented and inspiring people, we’ll give you a job, very competitive compensation package, meaningful equity, and the opportunity to contribute and define something that is going to touch millions of people and change the way we interact with our local environment.  Email resume/online presence/products you’ve helped distribute to Jordan.cooper@gmail.com with “Day 1” in the header.

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The world can’t be 70% off forever, right?

Posted on December 3, 2010. Filed under: startups, venture capital | Tags: , |

Lately I’ve been thinking about the roll of discounting, flash sales, deals, and deep discounts in our economic recovery.  It feels like consumers are being trained to spend again, under the veneer of some “new” concept where the entire world is 70% off, and as the purse strings loosen, while individual items may be cheap (er), total volume of discretionary spending is rising.  Soon, if it isn’t already happening, I am guessing price of goods will begin to rise (with aesthetic discounts/deals still in place), and then eventually consumer spending will be strong enough that the 70% off sales are going to start to become 30% off and then eventually disappear.  At that point the market will be efficiently priced, discounts/deals will die, and prices will continue to rise, testing the consumer’s willingness to go higher and higher with their buying confidence now restored.  When the cost of living/goods exceeds consumers’ willingness or ability to pay, without the benefit of loose lending practices to defer the correction and enable continued spending despite a crossing of this threshold, we will again dip into some form of mild recession.  When that happens people will freak out again, say it’s “different” this time, everyone will stop spending, discounts/deals will return, and so on and so on and so on.  I haven’t read a single piece of actual economic data to support this, I have taken half of one economics class and read a little on Wikipedia in my entire life, so I have no idea if this is consistent or inconsistent with macroeconomic principles, but I am starting to wonder if the market’s hysteria and perceived future growth in the “deals” space is not a bit naïve with regard to our macro position in the broader recession/recovery cycle.  The world can’t be on SALE forever, right?

People who are smart on economics, please chime in.

 

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    About

    I’m a NYC based investor and entrepreneur. I've started a few companies and a venture capital firm. You can email me at Jordan.Cooper@gmail.com (p.s. i don’t use spell check…deal with it)

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